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Upside

AI-powered revenue attribution and GTM intelligence platform that unifies and reconstructs data to reveal what worked across deals, campaigns, and channels for B2B teams.

About Upside

AI-powered revenue attribution and GTM intelligence platform that unifies and reconstructs data to reveal what worked across deals, campaigns, and channels for B2B teams.

Integrations

Clay

Use Cases

  • Sync campaign and opportunity data from CRM/exported reports to Clay for enrichment, then push back attribution-ready fields
  • score accounts based on multi-touch influence and trigger outreach when high-influence campaigns are detected
  • build lists of lookalike accounts from top-attributed channels and launch sequenced outreach