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Proof

Causal AI platform for GTM teams to model cause-and-effect, forecast, and prove marketing and revenue impact with automated analytics and ROI measurement.

About Proof

Causal AI platform for GTM teams to model cause-and-effect, forecast, and prove marketing and revenue impact with automated analytics and ROI measurement.

Integrations

Clay

Use Cases

  • Import campaign spend and revenue outcomes from Proof, enrich accounts in Clay, then push qualified targets to outreach
  • Use Proof’s modeled channel impact to prioritize Clay scoring and trigger sequences for high-causal-impact segments
  • Sync Proof-attributed wins to Clay to refresh ICP signals and net-new lookalikes