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Improvado

Marketing and sales intelligence platform that centralizes data from 500+ sources, automates reporting, and delivers AI-powered insights to optimize performance and ROI.

About Improvado

Marketing and sales intelligence platform that centralizes data from 500+ sources, automates reporting, and delivers AI-powered insights to optimize performance and ROI.

Integrations

Clay

Use Cases

  • Aggregate ad platform spend by account, send to Clay for CAC and ROAS scoring to prioritize outreach
  • Pull channel performance by industry, enrich target accounts in Clay, and trigger sequences when accounts match high-performing cohorts
  • Sync Improvado alerts (spend spikes or lead drop) to Clay to trigger SDR tasks